Generate relevant Amazon keywords for search terms and their associated ranking, search volume, trends, and much more.
Users can utilize this tool to find high-converting keywords for their items of interest or current products. The Keyword Generator can help the seller to understand what keywords first come to buyers’ minds when they look to purchase certain items. This feature will generate highly relevant keywords and synonyms.
How to operate the Keyword Generator:
Firstly, input the keywords of interest in the search bar.
Next, the system will give all the highly relevant searched terms and their associated keywords and synonyms on Amazon. Users can also view search volumes, trends, and click rates while also discovering the most popular, latest, and seasonal keywords.
Column Introduction
Keywords: The system displays all the highly relevant searched terms and their associated keywords and synonyms on Amazon.
Popular Keywords: This icon indicates the keywords have been on top of the search list for 8 months of the past 1 year, which shows that the search term has been continuously active on the marketplace and has great sales and investment potential.
Seasonal Keywords: This icon indicates that a search term generates most of its search traffic during a specific time of the year, which also showcases the trend of demand in the marketplace.
Hot New Keywords: This icon indicates a keyword that was added in the last 2 months and is rising in popularity. It indicates good timing and opportunity to tap into the associated marketplace.
Category: The product category of the search term.
30-Day Volume: How many times the keywords were searched as an exact phrase in the last 30 days (4 weeks). Click on the number to see the trend of historical search volume.
30-Day Trend: 30-Day Volume percentage change over the last 30 days.
90-Day Volume: How many times the keywords were searched as an exact phrase in the last 90 days (13 weeks). Click on the number to see the trend of historical search volume.
Average Sales: Average monthly units sold for all ASINs listed on the first page.
Not including Amazon sponsored products.
Amazon Product page icon
This icon will redirect users to the Amazon search page of the associated search term. Users can see whether the product search image meets their expectation, so as to lower the possibility of cognitive bias.
Most Clicked Products: the system will showcase the click-through-rate (CTR) and conversion rate (CR) of the three most clicked products after buyers input the keywords.
Users can refer to the product title and description of the top three most clicked items. The top 3 clicked items can be added to the Product Tracker for further performance analyzing.
As the tracking on an item continues for a substantial amount of time, the est. sales and est. order amount can be more accurate, which can help sellers to determine whether to invest and source this product.
Competing products: The number of unique ASINs found for the keyword search.
Filter:
In an effort to optimize the search result for users, the filter can be used to narrow down the search scope. Users can exclude certain keywords and target specific categories.
For example, in addition to the keyword “Facemask”: “n95” is added and “bandana” is excluded. The category is set to target “Health & Personal Care” only. This way the final search results can be more precisely for facemasks.
Download Report
Users can filter to define the keyword search requirements and then click download. A pop-up will inform users that the system can only download the first page of results from the search results to the CSV file.
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