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Campaign Manager Introduction

BQool Support
BQool Support
  • Updated

Campaign Builder helps you quickly create effective auto and manual campaigns in just a few steps. Simply select your ASIN(s) and a Goal Strategy, and BQool takes care of the rest.

Key Benefits

  • Fast Setup
    Launch high-performing campaigns in seconds.

  • Proven Structure
    Built on BQool’s tested campaign framework to maximize efficiency and scalability.

  • Smarter Targeting
    Auto-Harvesting automatically maps search terms to the most appropriate match types.

  • Better Results with Less Effort
    AI Bidding adjusts bids in real time to optimize performance without manual intervention.


How It Works

  1. Create a Campaign Set using Campaign Builder.

  2. AI Bidding and Auto Keyword & Product Harvesting are enabled by default, automatically adding high-performing search terms from auto campaigns into manual campaigns.

  3. When Auto-Harvesting is active, Keyword Isolation runs automatically to prevent keyword overlap and wasted ad spend.

Tip: For best results, use Campaign Builder together with AI Bidding and Auto-Harvesting to maintain a well-structured and continuously optimized campaign system.


Why Campaign Builder?

  • What makes Campaign Builder different?
    Campaign Builder combines AI Bidding, Auto-Harvesting, and Keyword Isolation to deliver smarter targeting, reduced wasted spend, and continuous optimization without manual setup.

  • Why use Campaign Builder instead of the Amazon Ads Console?
    Unlike the Amazon Ads Console, which requires manual keyword selection and bid management, Campaign Builder automates campaign structure, bidding, and optimization, saving time and reducing human error.

  • How does the campaign structure improve performance?
    Keywords are systematically grouped by match type and placed where they perform best. This minimizes overlap, improves budget efficiency, and increases ad relevance.

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