To see tracking details on a product, simply click on a product that has been tracked for a period in Product Tracker. Most seller would focus on sales and revenue data and analyze if it's a potential product.
Then you will be brought to Deeper Analytics page, where you can see further product description and analytical chart of history data of the listing, such as Sales Rank, Est. Revenue, Buy Box Price, Total Reviews etc.
Analytical chart of historical data, here we take Sales Rank and Est Revenue as examples. They are shown on the y-coordinates on both sides. You will also see if there was/ has been promotions.
For data collecting period, there are past 1 day, 7 days, 14 days, 30 days, 60 days and 90 days you can choose from.
To add/remove the historical data you wish to see in the chart, you can click on '+' and '-' button. You can add at most two kinds of data in the chart. They will be shown on each side of the Y axis.
For listings that show both parent and child categories, you will be able to select them in the drop-down menu and the chart will change accordingly if applicable.
In the chart, you will see the past data, increase/decrease % and coupon info hovering on one point on the graph.
Then you can move onto Reviews page. On this page you can see how buyers feel about the product. You can pick the bad rating reviews and think about how you can improve the product.
There are several filters that you can use to filter out the reviews of the listing you wish to see. For example, if you don't see enough reviews in the last 7 days, you can select past 30 days, 60 days or more. You can also select purchased reviews to see more trustworthy reviews, or select a certain rating of review. The last filter allows you to select how many reviews that are displayed on the page, and there's search bar after that you can use to search for certain comments. You can download the reviews shown on the page as a CSV file by clicking on the Download button.
Please notice that only the reviews posted after you added the listing in Product Tracker would be downloaded. Same with Deals and Q&A.
In the review column, each review will show the review date, reviewer, review topic, verified purchase, rating, review content, and an pencil icon that allows you to reply. By clicking reviewer's name, you would be brought to the buyer's page, while review topic's will link you to the review page.
Then we can proceed to Deals page to see if the seller selling this listing have run any promotions and what those promotions are. If your competitors are doing promotions, you may want to take marketing action to compete.
There are several filters that you can use to filter out the deals. For example, if you don't see enough deals in the last 7 days, you can select past 30 days, 60 days or more. In Deal Filter you can see the deal type, such as Lightning Deals, Deal of the Day, Saving and Sales, and Coupons. The last filter allows you to select how many deals that are displayed on the page.
In the Deals column, you can see the Start Date, End Date, Deals Type, and Deals Details.
On the Q&A page, you can see the questions customers posted and the answers. This can help you see what people are talking about the product.
There are several filters that you can use to filter out the questions. For example, if you don't see enough questions in the last 7 days, you can select past 30 days, 60 days or more. The next filter allows you to select how many deals that are displayed on the page, and there's search bar after that you can use to search for certain questions/answers.
In the Q&A columns, you can see the question post date, question content, and the answer. Clicking on the question will bring you to the Q&A page. As for the pencil icon , it allows you to post answer.